Buy aesthetics supplies. Amazon poised to become the biggest US beauty retailer by 2025

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THE WHAT? Amazon is on track to steal Walmart’s crown as the US’s biggest beauty retailer by 2025, according to a report published by Bloomberg, quoting figures from Morgan Stanley analyst Simeon Gutman.

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THE DETAILS The e-commerce behemoth is expected to account for some 14.5 percent of the market in the next two years, while Walmart’s share of the US$180 billion value will sit at 13 percent.

THE WHY? Amazon has been pushing hard to gain heft in the beauty category and the pandemic gave the online shopping firm a boost. By 2025, Amazon is expected to account for 46.5 percent of the total US e-commerce market, Bloomberg reports.

Buying aesthetics supplies typically involves sourcing these items from licensed distributors, manufacturers, or specialized suppliers who cater specifically to the needs of aesthetic professionals. These supplies are integral to performing aesthetic treatments aimed at enhancing skin appearance, addressing various skin concerns, and improving overall beauty and wellness.

Examples of aesthetics supplies include:

  • Dermal Fillers: Injectable substances used to add volume and reduce wrinkles.

  • Botulinum Toxin (Botox): Injectables used to temporarily relax facial muscles and reduce wrinkles.

  • Laser Devices: Equipment used for hair removal, skin rejuvenation, tattoo removal, and other laser treatments.

  • Chemical Peels: Solutions applied to the skin to exfoliate and improve texture.

  • Microdermabrasion Devices: Tools used for mechanical exfoliation to rejuvenate skin.

  • Microneedling Devices: Devices that create tiny punctures in the skin to stimulate collagen production.

  • Cosmeceuticals: Skincare products that contain biologically active ingredients with pharmaceutical-like benefits.

  • Sterilization and Disinfection Products: Essential for maintaining hygiene and preventing infections in clinical settings.

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